Excerpt from  profiling small business entrepreneur’s winning approach to winning customers. Compelling for anyone that claims to have the holy grail directional GPS.. Hats off to reporter Mark Cohen! Q. Take us back. How did you save your company? A. I just started thinking more about the way I use the Internet. Most of the […]

Since this blogger has remained an outspoken advocate of using video to extend a message since, well, since soon after this blog launched 8 years ago, today’s very-nicely written piece courtesy of Kate Murphy, New York Times deserves a hat’s off. For marcom czars advising wing-tip clients (and entrepreneurs), here are the take-aways for those […]