Its “Game On Time” for Corporate Brand Messaging Baristas who specialize in Rapid Response & Deployment tactics as corporate brand PR crisis pros are finding hundreds of new job opportunities thanks to President-elect Trump pattern of bullying brands via twitter. Despite the President-elect’s transition team or Cabinet-level appointees offering any realistic plan or policy playbook […]
Read MoreFine-tuning Fintech Financiers’ Brand Message, Value Proposition: The Winners

Third-party credibility via objective news stories in recognized media outlets is really good. For those operating within the finance industry and wearing the hat of fintech financier, getting your brand mentioned in the industry’s most authoritative outlet is even better. When that story is profiled on the front cover of that magazine, well, its hard […]
Read More 2016 Top 35 Fintech Financiers, blockchain, brand imagery, brand message value proposition, fintech financier, institutional investor, investment banker bake-off, justin brownhill, marketsmuse, neil desena, SenaHill Partners, thought leaders, top brandKraft Foods Denies Rumor Kool Aid Brand Set to Endorse Trump

Twittersphere activity during US Vice-Presidential Debate Side-Bar- Kraft Foods Denies Rumor That Kool Aid Brand is Set to Endorse Trump Campaign Breaking News: (AdWeek) Senior marketing executives at Kraft Foods (NASDAQ:KRFT) are denying rumors that its iconic drink brand Kool Aid is set to endorse the Trump-Pence GOP Presidential run. A company spokesperson, who requested […]
Read More #PenceNoMakeSense, #whatmanypeoplearesaying, Anthony Noto, billionaire hedge fund manager, brand ambassador, carl icahn, Eric Schneiderman, iconic drink brand, kellyanne conway, kraft foods kool aid brand, mike pence, NYSE:KRFT, trump, trump kool aid, trump tower, vp presidential debateWells Fargo PR Firm Should Be Fired; Stumpf Stumped Testifying

Wells Fargo PR firm Sard Verbinnen Should Be Fired For Advice Given to CEO Stumpf. Period. And Stumpf Needs to Quit. Duh. This blogger typically doesn’t call out peers within the industry, but gee whiz, and to paraphrase Donald Trump “What the Hell Were Those Idiots Thinking?!” with respect to Wells Fargo’s PR Firm ‘counsel’ […]
Read More cross-sell, cross-selling, Deutsche Bank, Donald Trump, financial industry marketers, House Financial Services Committee, John Stumpf, ManyPeopleAreSaying, NYSE:DB, NYSE:WFC, pr crisis management, Sard Verbinnen, Wells Fargo, What the hell were those idiots thinkingWant A Celeb To Promote Your Brand via Social Media? No Problem

Sponsorship Strategy 101: Get a Celebrity to Endorse Your Brand. Web 3.0: Rent a Celeb to Plug You Across Social Media Well, that first tidbit of insight is a path long-traveled by brands seeking a boost and a way to connect with demographically-targeted audiences. And, in today’s digital media world, that notion has not only […]
Read More Anne Kadet, celebrity endorsement, celebrity plug, facebook, instagram, pinterest, rent-a-celeb to plug your brand, Thuzio, twitterBrands Now Deliver Message via Messaging Apps

Brand marketers have long aspired to deliver their message to wherever consumers are. In the ‘Mad Men” era, manufacturers of auto-centric products would leverage specialty print publications such as Car & Driver to drive their message directly to car aficionados. Makers of fishing gear would tout their products in print mags such as American Angler […]
Read More brand marketers use messaging apps, brands using social media, digital media tools for brand marketers, madmen, messaging apps for marketers, Robert Hof, snapchat, Suzy DeeringThe Art of Pitching Equity Crowdfund Deals

(RaiseMoney.com) April 7, 2016 Hollywood digital PR and Marketing firms typically specialize in promoting film projects. But, when it comes to pitching (helping to tell a story about a story), it only makes sense that, aside from the assortment of digital PR firms and marketing agencies across the ethernet, at least one firm from the […]
Read More crowdfundx, darren marble, elio motors, equity crowdfund advertising, pitching a private placement, regulation A+, WeWorkTrump Abortion View: Brand Destruction 201

#DumpTrump Campaign Ceases Operations, Declares “Mission Accomplished” After Trump Shoots Himself In Foot and Professes Criminalizing Abortion. If Donald Trump’s written follow-up to comments he made today during a MSNBC town hall forum in which he advanced the notion of criminalizing abortion and unequivocally stated “there needs to be some form of punishment for this […]
Read More #dumptrump, bloviator, brand destruction, brand self-destruction, Miss Universe Pageant, narcissim, pro-choice, pro-life, Roe v. Wade, trump abortion positionHow Biggest Bank Bolsters Brand Image

For those working in, around and/or with global banks, we all know about the negative stories that take away from a respective corporate brand image. Those of us who have spent more than 15 minutes within the financial services sector and who have miraculously not been subject to challenging questions posed by friends and family as […]
Read More bny mellon, brand burnishing, corporate brand image, corporate image, corporate sizzle reel, dog-tags returned vietnam war veteran, minority broker-dealer, mischler financial group, service-disabled veterans, showtime billions, the big shortFBI Shoots Its Brand In Foot With iPhone Screw-Up
“How to Destroy Brand Credibility In One Simple Mis-Step..” is a lead-in typically associated with a corporation that has stumbled when responding to an event that has triggered an outright PR crisis. However, as the debate between privacy protectionists and law enforcement over-reachers continues to rage over the topic of whether Apple Inc should be […]
Read More brand credibility, bridgewater associates, FBI Director Jim Comey, FBI goes after Apple, FISA, Islamic Jihadist idealogy, Michael Hayden, PR crisis, san bernardino terrorist case, US Foreign Intelligence Surveillance Court- 1
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